There are a number of effective strategies that BCM has developed with which our clients have successfully marketed and promoted the licensed businesses/products to optimize and accelerate the growth of each business partnership. Among others, these include:

  • Profiling and marketing new products on our licensor’s Website,┬áSocial Media Channels, Print Advertising and Corporate Catalogs, etc.
  • Selectively showcasing products in the licensor’s proprietary retail stores/showrooms
  • Leveraging existing retail, dealer, and trade channel relationships
  • Direct to Consumer marketing initiatives
  • Collaboration at trade shows and marketing related cross promotion

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Strategic Brand Solutions